Shaping the future of digital marketing: insights from Vjekoslav Srednoselec, COO at Dentsu Croatia
Vjekoslav Srednoselec is the Chief Operating Officer for Dentsu Croatia and the Growth Officer for Dentsu Southeast Europe. He plays a key role in shaping the media, creative, and digital marketing landscape across Croatia and the Adriatic region, including Romania and Bulgaria. With extensive experience in digital product development, trade marketing, and media buying, particularly […]
Find out the REAL truth on AI in ad agencies from Executive Director Nina Išek Međugorac
Nina Išek Međugorac is the Executive Director at Val grupa, with over 20 years of experience in communications across both agency and corporate roles. She has led numerous award-winning projects in strategic communications, education, and philanthropy. Nina was named Woman of the Year by Zaposlena magazine in 2019. Currently, she directs Croatia’s first Healthcare Communication […]
Unlocking the power of AI assistants with Data Science and AI Consultant Giuliana Solinas
Giulia Solinas is a Data Science and AI consultant at CROZ, where she leverages AI and machine learning to drive digital transformation in industries like finance and insurance. Previously, she taught at Ludwig-Maximilians Universität München (LMU) and the University of Liverpool, focusing on digital micro-lending, technology licensing, and organizational design. At AI Weekend, Giulia Solinas […]
AI in marketing: Revolution or risk? A reality check with Marko Beljan, Director of Digital at 404
Marko Beljan is the Director of Digital at 404 and Shape, with over 15 years of experience in the digital marketing industry. He began his career at Gingernet, one of Croatia’s first digital agencies, where he managed media and communication strategies for major clients such as Hrvatski Telekom, Heineken, and Red Bull. At 404 Agency, […]
Damir Ciglar, founder of Imago Ogilvy, reveals the future of AI in advertising
Damir Ciglar founded and has been leading the Imago advertising agency, now known as Imago Ogilvy, since 1992, bringing it to the position of the most internationally awarded Croatian agency. Ciglar has a few decades of creative and marketing experience under his belt, as well as several unfinished (and one completed) postgraduate studies (where he […]
Hrvoje Ćosić, CEO at Aircash, discusses when product companies should bet on AI
Is it better to purchase off-the-shelf solutions or invest in developing an in-house team? And how long does it take to see a return on this investment? Hrvoje Ćosić, joined by Ivan Bešlić, Co-founder and CSO at Sofascore, will address this topic at the panel “When do product companies bet on AI”. They will reveal […]
Ivan Bešlić, Co-founder and CSO at Sofascore, shares experiences and strategies on integrating AI into the company’s products
Is it better to purchase off-the-shelf solutions or invest in developing an in-house team? And how long does it take to see a return on this investment? Ivan Bešlić, Co-founder and CSO at Sofascore, a global leader in sports insights and live scores, joined by Hrvoje Ćosić, CEO at Aircash, will discuss why successful product […]
Damir Habijan, Minister of Justice, Public Administration, and Digital Transformation, will uncover is Croatia ready to step into an AI-driven future
And what about Croatia, is it ready to step into an AI-driven future? How can we ensure that the government, businesses, and startups are all aligned? Damir Habijan, Croatia’s Minister of Justice, Public Administration, and Digital Transformation will sit down with Lorena Barić, Executive Director of CroAI, to delve into Croatia’s approach to AI in […]
Lorena Barić, Executive Director at CroAI: How Croatia Can Leverage AI?
Lorena Barić, Executive Director of CroAI with extensive experience in managing international projects and leading European NGO networks, will interview Damir Habijan, Croatia’s Minister of Justice, Public Administration, and Digital Transformation. The discussion will focus on whether Croatia is ready to step into an AI-driven future. If so, when and how will it happen? Together, […]
Horia Niculescu, Senior Engineer, Data, AI, ML at Google, is demystifying AI dream
Is the AI dream too good to be true, or is it simply a matter of proper planning? How can you navigate the hype and establish realistic expectations for your AI projects? In his lecture “Demystifying the AI dream: A framework for realistic planning and expectations” Horia Niculescu will cut through the myths and focus […]
